The Stag

Case Study

Mansfield Town Football Club is a professional football club based in the town of Mansfield, Nottinghamshire, England. The club, nicknamed “The Stags”, was formed in 1897. Mansfield currently competes in League Two, the fourth tier of English football and have lifted four professional trophies since forming.

I was commissioned to create a new concept for Mansfield’s match program. The previous was dated and lacked a designers touch. Using imagery and content from a previous game, I produced a more contemporary and stylish cover and accompanying inner pages. Unfortunately due to my schedule I could not devote the amount of hours required to work on the program monthly.